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Blogging has become an important activity on the web; the number of web blogs is growing extremely fast, and thus this phenomenon cannot be ignored. This paper monitors a set of blogs for a two-month period in September-October 2003 and characterizes these blogs based on descriptive statistics and content analysis. We have chosen a set of ‘topic-oriented’ blogs, i.e. blogs whose purpose is to convey professional information. Our findings show that most of these blogs are excellent information hubs, i.e. provide short summaries (sometimes with a personal touch) with links to further information on major issues related to the topic of the blog.

Information Hub provides business technology, IT news, product reviews and enterprise IT strategies.